What's in a Dot?
The orange dot looks simple, right? Just a little punctuation mark at the end of Fennemore’s logo. But look closer. Like the dot in an abbreviation, it’s a signal—there’s more here than meets the eye. It represents the bold collaboration of attorneys, legal professionals, and firms united for one clear mission—creating opportunities that help you thrive. This isn’t just a mark. It’s a mindset.
The Three Pillars of the Orange Dot
Growth
The dot represents forward motion—our constant drive to expand, evolve, and seek opportunities to better serve clients and communities.
Future
The dot reflects our commitment to building possibilities, harnessing innovation, and creating a future where clients, attorneys, and teams thrive together.
Family
The dot celebrates the heart of Fennemore: our people—the attorneys, staff, and clients who make this firm more than a workplace. It’s a Fennemore family.
The orange dot isn’t just part of our logo—it’s a statement. It represents a place where extraordinary people come together to create possibilities and make a meaningful impact. It’s our reminder to keep pushing boundaries and shaping what’s next.
James Goodnow
CEO, Fennemore
The Orange Dot in Action
We wear the dot with pride.
Be a part of something bigger.
Fennemore has everything you are looking for in a law firm. We have some of the most experienced, talented, creative, and passionate lawyers and legal professionals in the country.